Koo becomes the first social media platform to launch voluntary self-verification

  • Voluntary self-verification is granted in the form of a green checkmark on a user’s profile.
  • The feature will allow every user to be verified and improve user happiness, while adding credibility and trust between users.
  • Koo becomes the first “significant social media intermediary” to comply with Rule 4(7) of the Guidelines for Intermediaries to improve transparency and reliability on social media.

National, April 6, 2022:

The Koo app launches voluntary self-verification, becoming the first social media platform in the world to do so. Any user can now self-verify their profile on the platform in seconds using their government-approved ID card. This decision allows users to prove the authenticity of their accounts on the platform, lending credibility to the thoughts and opinions they share. Voluntary self-verification promotes the visibility of authentic voices.

A visible marker in the form of a green check mark will identify an account as self-verified. Koo is the first “significant social media intermediary” to enable this feature under Rule 4(7) of the Information Technology Rules (Guidelines for Intermediaries and Digital Media Code of Ethics), 2021.

Users enter the government ID number, enter the OTP, and upon successful authentication, they are self-verified with a green tick in their profile. The whole process is completed in seconds. The validation process is carried out by third parties authorized by the government. Koo does not store any information during the process.

In addition to empowering users on the platform, voluntary self-verification – by promoting authenticity – will also hopefully reduce online misinformation, hate speech, abuse and bullying. intimidation.

Aprameya Radhakrishna, co-founder and CEO of Koo, said, “Koo is at the forefront of promoting trust and safety on social media. We are very proud to be the first social media platform in the world to launch a voluntary self-verification system. . Users can self-verify in less than 30 seconds with our safe and secure verification process. This is a big step towards greater user authenticity and promoting responsible behavior on the platform. Most social media sites only grant this power to certain accounts. . Koo is the first platform that now allows every user to have the same privilege.”

Voluntary Self-Verification FAQ

Does Koo store user information?

No, Koo does not store any user data. A government approved third party service is used to authenticate the details.

Will my ID card details appear on Koo after authentication?

Not at all. Identification details are only used to authenticate the veracity of the user.

Will other users have access to my name and ID information?

No. User profile details remain as they were before verification.

Is it safe to enter my government-approved ID card details on Koo?

Yes. The voluntary self-verification process on Koo is safe and secure. This verification process is carried out by a third party authorized by the government. Koo does not store user data.

Why should a user do this?

A user who verifies their profile is identified as a genuine user, which gives more credibility to their thoughts and opinions. Voluntary self-verification promotes authentic voices on the platform. It also gives them the same verification privilege that was only available to certain prominent accounts on other social media.

Please find below the link to our detailed FAQ on voluntary self-verification:

Voluntary Self Verification

About Koo

The Koo app was launched in March 2020 as a multilingual micro-blogging platform to enable Indians to express themselves online in their native language. Koo was the innovator of language-based microblogging. Koo app is currently available in 10 languages ​​- Hindi, Marathi, Gujarati, Punjabi, Kannada, Tamil, Telugu, Assamese, Bengali and English. Koo democratizes the voice of Indians by allowing them to share their thoughts and express themselves freely in the language of their choice. Among its innovative features, the platform’s translation feature enables real-time translation of a message into a host of Indian languages, while retaining the sentiment and context of the original text. This improves reach and provides greater traction for the user. The Koo app has over 30 million downloads and is actively used by over 7,000 prominent people in politics, sports, media, entertainment, spirituality, art and culture to connect with their followers in multiple languages.

Image: Koo

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